Google Analytics 4 Services
Upgrading to GA4 is not as simple as just flipping a switch. You need a team of experts who can help you implement GA4 and set it up for success. That’s where we come in. We have designed GA4 implementation packages to help you transition to the GA4 seamlessly and hassle-free.
Analyze existing analytics
(GA3) setup
Determine the best GA4 configuration for your needs
Configure GA4 and migrate existing website data
Set up GA4 tracking and reporting
Ongoing maintenance and support
GA-4 Migration Plan
As the demand for GA4 services is very high, we are currently only able to onboard a limited number of customers on first-come, first serve basis. Don’t let your business fall behind and contact our experts today. Implement GA4 in < 1 Week
Basic
- Upgrade to GA4
- Setup enhanced measurement tracking
- Activate Google signals for GA4 property
- Exclude internal traffic
- Connecting GA4 with Google Ads
- Setup site search tracking
- Setup scroll tracking
- Import conversions from GA4 to Google Ads
- Connect GA4 with Google Search Console
- Setup cross domain tracking
Intermediate
- Setup custom events
- Rename events
- Use the debug view report
- Setup goal conversion tracking
- Setup content grouping
- Create custom insights/ reports
- Create remarketing audiences
- Connecting GA4 with BigQuery
- Save your Universal Analytics data from being deleted
Advanced
- Setup predictive metrics
- Create predictive audiences
- Setup eCommerce tracking
- Setup enhanced eCommerce tracking
- Setup sales funnels
- Export data from GA4 to BigQuery
As the demand for GA4 services is very high, we are currently only able to onboard a limited number of customers on first-come, first serve basis. Don’t let your business fall behind and contact our experts today. Implement GA4 in < 1 Week
Our Clients
What is Google Analytics 4 (GA4)?
As a business owner, I know you understand the importance of a good web analytics tool. Which is why, you have been using Google Analytics 3 (GA3) to track your website’s performance, understand your visitors better, make data-driven decisions, and improve your customers’ shopping experience.
However, with changes in technology and consumer behaviour, GA3’s features and functionality are no longer sufficient. To address this, Google released its next generation analytics tool, GA4, in October 2020.
GA4 combines website and native app analytics into one product while providing powerful AI-driven insights to help you gain a deeper understanding of your customers and make better decisions to grow your business. It is free to use and by far the most advanced web analytics platforms on the market.
Difference between Universal Analytics (GA3)and Google Analytics 4 (GA4)
Universal Analytics (GA3) uses a session-based data model, while Google Analytics 4 (GA4) uses an event-based model for more flexible and detailed tracking. GA4 also offers enhanced cross-platform tracking and better integration with machine learning for predictive insights.
Sessions vs. Events
GA3’s measurement model is based on sessions and page views. While GA4’s measurement model is based on events and parameters.
Engagement Metrics
Engagement metrics in GA4 like engaged sessions, engagement rate, etc. are more accurate than GA3’s page views and bounce rate.
Default Reports & Interface
The default reports and reporting interface available in GA3 are very different from GA4. GA4 is more user centric.
Data Retention
The retention period for data sent and associated with cookies, user identifiers, or advertising identifiers in GA4 is max 14 months. Less than what was available in GA3.
Exploration Reports
GA4 property has a new reporting view called “Explorations”. They allow for advanced analysis with more options to analyse user engagement and behaviour.
Debug View
GA4 provides a Debug View to view and analyse the incoming data in your GA4 property. It has 5 sections including top events and device used.
Reasons for eCommerce Businesses to Migrate from GA3 to GA4
Frequently Asked Questions
Implement Google Analytics 4 in less than a Week.
You are in great hands with i95Dev.
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