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Your Products Are Beautiful.
Your Paid Ad Costs
Are Killing the Margins.

i95Dev helps DTC home decor and lifestyle brands reduce Meta and Pinterest ad dependency by building the owned channels that actually scale — organic search, CRO, and email — while making your paid ads actually profitable for the first time.

Claim My Free Month
See What’s Included
✓ Month 1 — completely free
✓ Shopify & Adobe Commerce experts
✓ 35% avg CPL reduction
✓ No long-term contract
Homedecor Dm Lp
The DTC Home Decor Reality

Meta CPMs Are Up 40%. Your
Margins Can’t Absorb It Anymore.

Paid Ad Costs Eating Your Contribution Margin

Meta CPMs rose 40%+ since 2022. Pinterest’s algorithm changes tanked your reach. Google Shopping competition from Amazon and Wayfair inflated CPCs. You’re spending more to acquire the same customers — and margins have quietly collapsed.

Zero Organic Search Presence

You’ve invested in beautiful product photography and social content, but your Shopify store doesn’t rank for any of the high-intent searches your future customers are doing: “modern dining chairs,” “minimalist wall art,” “farmhouse kitchen decor.” That traffic is going to your competitors.

3.5% Conversion Rate on a Store Built for 6%

Your product pages are visually beautiful but structurally broken for conversion — no urgency, thin reviews, poor mobile UX, and checkout friction. Every 1% CVR improvement is worth thousands in monthly revenue without spending an extra dollar on ads.

No Post-Purchase Retention Strategy

You’re acquiring customers at $45 CAC and they never come back. No automated winback sequences, no cross-sell emails based on purchase history, no loyalty mechanics. Home decor brands that nail retention LTV 3× their profitability without touching acquisition spend.

Home decor brands spending 80%+ of their marketing budget on paid ads will not survive the next 3 years of CPM inflation.

40%

Meta CPM increase since 2022

6×

Higher LTV from retained customers vs. new

The brands winning in home decor right now are doing one thing differently: they’re investing in owned channels — SEO, email, and CRO — while using paid ads to amplify, not sustain. i95Dev helps you make that shift without losing short-term revenue.

How We Fix It

Commerce-Native Strategy for Home Decor Brands

Every service built around the specific challenges of DTC home decor on Shopify and Adobe Commerce.

SEO for Home Decor

Category & Product SEO That Captures Buyer Intent

Home decor shoppers search with high commercial intent — “best minimalist sofa under $800” or “farmhouse pendant lights.” We build category page SEO and buying guide content that captures this traffic before your paid ads even run.

📈+120% organic traffic growth in 90 days
Conversion Rate Optimization

Product Page & Checkout CRO for Shopify

Systematic A/B testing of your product page layout, image sequencing, review placement, urgency signals, and checkout steps — specifically designed for how home decor buyers make purchase decisions.

📈 Avg +2.1% CVR improvement = $XX,000/mo at your traffic level.
Paid Ads Restructure

Google Shopping + Meta — Profit-First Architecture

We rebuild your campaign architecture around contribution margin, not revenue. Product feed optimization, audience segmentation by LTV, and dynamic retargeting that excludes already-purchased SKUs — cutting wasted spend immediately.

📈 −35% CPL average · 3× ROAS by Month 3
Email & Retention

Post-Purchase Flows That Triple LTV

Abandoned cart recovery, cross-sell sequences based on purchase category, seasonal reactivation campaigns, and VIP programs — all integrated with your Shopify or Klaviyo setup.

📈 Avg 40% increase in repeat purchase rate
Analytics

GA4 Attribution That Shows Actual Profit — Not Revenue

Most home decor brands optimize for revenue, not profit. We configure GA4 to show contribution margin by channel, exposing which campaigns are actually profitable and which are buying revenue at a loss.

📈 Decisions based on profit, not vanity metrics.
Content Strategy

Buying Guides & Room Inspiration That Rank + Convert

Evergreen content that captures top-of-funnel home decorating intent, drives organic traffic, and converts browsers to buyers — with internal linking structures that pass authority to your product category pages.

📈 Organic content that works while you sleep.
The 3-Month Plan

We Start for Free. You Continue Only If It Works.

No long contracts. No upfront spend. Month 1 is completely free so you can see results before you commit a dollar.

Month 1

Free Audit & Strategy — $0

~$3,500 delivered value · No credit card

Full Shopify/Adobe Commerce SEO audit — category structure, technical health, content gaps
Paid ads audit — Meta, Pinterest, Google Shopping campaign structure and attribution
GA4 eCommerce setup — revenue by channel, CVR by product category
5-competitor analysis — who’s stealing your organic rankings and why
Quick-win fixes implemented within 30 days
90-Day DTC Growth Roadmap delivered
Month 2

Execution Phase — $1,000

Launch the channels that scale

Category page SEO optimizations live
Google Shopping feed rebuild + campaign launch
Retargeting sequences for product page visitors
A/B test: 2 product page variants launched
Abandoned cart email flow activated
First buying guide content published
Month 3

Scale & Retain — $1,000

Compound what’s working

Scale top-performing ad creative and audiences
Post-purchase email sequence launch
Full-funnel CRO: homepage → category → product → checkout
Paid ad budget reallocation to highest-ROAS channels
Comprehensive ROI report: revenue vs. investment
Month 4+ retention & growth recommendations
Total Investment

$2,000 for 3 months.
Month 1 is free.

Compare to: $5,000–$15,000/month at a traditional agency with 6-month minimums and no execution guarantee.

$3,500

$0

Claim My Free Month →
Book a Strategy Call
No credit card for Month 1
No minimum contract
Keep everything from Month 1 if you don’t proceed
10 client slots per month only
Only 10 Slots This Month

Stop Funding Meta’s Growth.
Start Building Your Own Channels.

Month 1 is free. We audit everything — your SEO, your paid ads, your GA4 —
and give you a concrete 90-day plan to reduce ad dependency and scale profitably.

Claim My Free Month →
Book a 20-Minute Strategy Call
✓ No credit card required
✓ Shopify & Adobe Commerce specialists
✓ Response within 1 business day
Client Result

Real Results for Home Decor Brands

35%

Cost-Per-Lead Reduction in 60 Days

DTC home decor brand on Shopify Plus, $2.8M annual revenue. Running Meta and Google Shopping with no proper attribution. CPL was climbing $8/month for 6 consecutive months. We restructured campaign architecture, added GA4 contribution margin tracking, and added sequenced retargeting with product-specific creative. CPL dropped 35% within 60 days while revenue held flat — meaning margin actually improved.

Shopify Plus · Home Furnishings

3×

ROAS Improvement by Month 3

Lifestyle brand with heavy Meta dependency — 78% of marketing budget on paid social. Google Shopping was an afterthought with a broken product feed and no negative keywords. Month 1 audit revealed the product feed was suppressing 340 SKUs in Google Merchant Center. After feed rebuild, campaign restructure, and organic SEO groundwork, ROAS improved 3× in 90 days and organic search became their #2 revenue channel for the first time.

Adobe Commerce · Lifestyle & Decor

Transform Digital Growth for Your Home Décor Brand

Enhance customer experiences, streamline operations, and drive online sales with integrated eCommerce solutions tailored for home décor and furniture businesses.
Build a scalable digital commerce ecosystem with personalized shopping experiences, omnichannel capabilities, and seamless ERP integration.

Trusted Globally

Trusted by 450+ businesses across 25+ industries across 15+ countries.

Commerce Experts

Backed by a team of 50+ Adobe Certified eCommerce and integration Experts.

Multi-Channel Support

Extend your eCommerce – ERP integration to go multi-channel with marketplace integration.

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