September 8, 2020

What Types of Issues can Shopify
ERP Integrations Solve

Author i95Dev Marketing
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Shopify is the number one choice for building eCommerce web stores due to its competent platform and affordable pricing structure. However, you still need to integrate it with other specialized solutions to run your online retail store at its full potential. The Shopify App store has 4200+ apps available, with an average of 6 apps installed by merchants. 87% of them depend on apps to run their business. Without a proper back-end system in the form of an ERP, CRM, accounting, 3PL apps, you may face many problems that can derail your operations. Also, Shopify has a 20% market share in the top million eCommerce websites, making it one of the best scalable platforms.

In this article, we will discuss the various types of issues that you can solve with the help of Shopify ERP integrations. If you are facing any trouble with your Shopify store or plan to integrate it with an ERP solution, this article will help you make the best choices. Dive in deeper to know more about the topic.

#1 Errors Caused Due to Manual Data Exchange

Using an ERP will help you do away with the errors caused due to manual data exchange with built-in data replication. It will amp up your web store by providing a real-time data sync pipeline with the bi-directional data flow. Without a robust back-end system managing this information, you will have to manually input all data, exposing you to human error. Also, you might end up listing products that you currently don’t hold in your inventory and end up with dead stock due to a lack of insights. Thus, using automated solutions keeps your customer touchpoints for receiving orders and sales management free from errors.

#2 Data Flow Issues Between Multiple Apps

As we mentioned earlier, the bi-directional data flow between various business management software like CRM, ERP, accounting software, 3PL order tracking apps, marketing, SEO tools, coupons, and customer review apps can become overwhelming. Configuring the data flow between multiple apps can be eased with low code integrations and embedded APIs of an iPaaS solution. It will also help you set up automation workflows between multiple apps as per the configured data exchange conditions. Hence you will get expedited information flow across multiple apps and leverage from insights produced from it.
Market Stat: Shopify is the most searched eCommerce platform.

#3 Complexities In Multi-Channel And Deliveries Integration

When your Shopify store grows to a particular level, managing multi-channel distribution becomes cumbersome. Catering to a broad range of audiences will require you to sync your inventory and pricing at multiple platforms like Etsy and Facebook Marketplace. Maintaining a consistent data pipeline across these channels can only be done with a reliable back-end Shopify ERP integration. It will also help you with order management as well as tracking shipment data through EDI. You will be able to get rid of all complexities in multi-store, multi-platform, and multi-channel business operations, thereby achieving greater ROI.

#4 Security Pitfalls and Uptime

When running a web store, you cannot afford to have security pitfalls. They lower your reputation as well as invite legal implications in many cases. You can easily prevent them by using enterprise-class security through cloud-hosted solutions. Apart from this, facing downtime can result in loss of sales and unhappy customers. A technically sound integration will help you with EDI mapping and translation while allowing file transfer between major protocols, including AS2 to AS4 and OFTP. They use a component-based approach to integrations, so that downtime on individual apps does not hamper your entire online store. This way, you can prevent security pitfalls and get higher uptime.

Fact Time: Shopify has paid over $850,000 to secure their customer transactions and data worth more than $55 billion.

The Integration Parameters To Keep In Mind While Choosing The iPaaS Solution.

To solve the problems mentioned above through Shopify ERP integrations, your Shopify integration services partner should be able to define the following parameters: Information to be uploaded from the business management software to the eCommerce website:

  • Product-related data like availability, prices, descriptions, images.
  • Modification in product-related data.
  • Addition/ removal of product data.
  • Addition, updating, and removal of customer data.
  • Order fulfillment and shipping information.

Information to be uploaded from the eCommerce website to business management software:

  • Abandoned cart information.
  • Data regarding the received orders.
  • Customer demographics acquired from user account and order form.
  • Inbound traffic and visitor activity insights.
  • Shopify order fulfillment data.

After analyzing your business model and data synchronization requirements between multiple platforms and apps, i95Dev will suggest you the best integrations with the minimal turnaround time for the process. We will also help you with cleansing your databases to ensure a smooth transition.

Summing Up

Shopify is undoubtedly the best solution for small and medium-sized businesses for running online stores. Shopify stores witness an average of 126% YoY growth. However, fulfilling the specific requirements of an organization requires reinforcing the Shopify store with proper ERP integrations. i95Dev offers a solid cloud-based Shopify ERP integration solution that enables you to fight back against the issues mentioned above and improve your revenue sustainably.

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