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Success Story #

Dove Electronics – Turning Component Discovery into a Competitive Advantage 

For more than four decades, Dove Electronics has been a trusted specialized distributor of electronic components — supporting manufacturers, OEMs, engineering organizations, contract manufacturers, and procurement teams across industries that depend on precision, reliability, and availability. With access to products from hundreds of manufacturers and a catalog spanning tens of thousands of components, Dove Electronics has built its reputation on helping customers source the right parts quickly and confidently. 

As Dove Electronics’ catalog and customer base grew, the complexity of digital commerce operations grew with it. Supporting highly technical search behavior, large-scale product data, and tight ERP accuracy required more than a typical eCommerce setup. 

Dove Electronics recognized the need for a modern, ERP-connected commerce ecosystem — one built around how engineers and buyers actually search, evaluate, and purchase components, with a scalable foundation for continued growth

Dove Electronics Thumbnail
Industry

Electronic Component Distribution

Headquarters

New York, US

Products used

Adobe Commerce (Magento 2), Axiom ERP 

“Overall, the experience working with the team was very good. The team demonstrated strong technical capabilities, professionalism, and a commitment to delivering results. Communication was generally clear, and key team members were engaged and supportive throughout the project lifecycle.” 

How We Made It Happen

About the Company

Dove Electronics at a Glance 

30,000+ 

Products in Catalog

100+

Manufacturers Represented

40+

Years in Business

2

Systems United
(Commerce + ERP) 

Goals & Challenges

Key Challenges

  • Platform End-of-Life: Magento 1 was approaching end-of-life, limiting long-term scalability and support. 
  • Growing Catalog Complexity: A catalog expanding past 30,000 products made fast, precise product discovery increasingly difficult to support. 
  • Evolving Search Expectations: Engineers and procurement teams search by part number, specification, and availability — expectations that had outgrown the existing platform. 
  • ERP Connectivity at Scale: Syncing customer, product, inventory, and order data with Axiom ERP required a more scalable integration approach. 
  • Performance & Maintainability: Long-term performance and maintainability had become strategic priorities as the business scaled. 

Despite these challenges, Dove Electronics’ vision was clear: build a digital sourcing platform that reflects how technical buyers actually work — not simply a newer version of the existing site. 

Solution: i95Dev’s ERP-Driven Commerce Transformation 

1. Advanced Product Discovery & Catalog Architecture 

  • Interactive, data-grid-driven catalog for 30,000+ products 
  • Page-reload-free navigation and instant sorting 
  • Dynamic filtering by technical attributes 
  • Side-by-side component comparison 

2. Sourcing-Ready Product Information

  • Real-time inventory and incoming stock visibility 
  • Lead-time information at the product level 
  • Alternative and similar component suggestions 
  • Manufacturer-specific product detail

3. Manufacturer-Centric Commerce 

  • Browse and filter products by manufacturer 
  • Manufacturer-specific category navigation 
  • Featured product discovery by brand 

4. Quote-Driven Procurement Workflows

  • Request for Quote and Add to Quote functionality 
  • Stock availability inquiries 
  • Custom product requests 
  • Notification workflows for unavailable inventory 

5. Adobe Commerce ↔ Axiom ERP Integration

  • Bidirectional sync of customers and product information 
  • Real-time inventory availability 
  • Quote, order, and shipment synchronization  

6. Migration to a Modern, Scalable Platform 

  • Full migration from Magento 1 to Magento 2 (Adobe Commerce) 
  • Preservation of existing data and business logic 
  • Platform built for performance, security, and ongoing innovation 
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1200+

Projects Completed

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450+

Customers across 15+ Countries

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25+

Industries served

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150+

eCommerce Enthusiasts 

Real Impact. Measurable Results.

By Numbers
Products Synced with ERP 
Orders Synced with ERP 
Customers Synced with ERP 
Total Orders Processed 
Quotes Processed 
$
Average Order Value 
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Faster Product Discovery 

Advanced filtering, sorting, and responsive search help engineers and buyers locate the right components faster and with greater confidence. 

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Improved Customer Experience 

Inventory data, lead times, alternatives, and manufacturer information are now available without unnecessary friction.

Shopify FO Icon Scalable

Greater Operational Efficiency 

ERP integration reduces manual effort and improves data consistency across customer, product, inventory, and order processes.

Icon ICON Seamless Efficiency

Competitive Differentiation

The site has evolved from a product catalog into a specialized sourcing platform — a meaningful edge in a market driven by speed and accuracy. 

Real Results in Action

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